Flipping through the pages of Teen Vogue generally ends in a brief ascetically pleasing experience, yet an unsatisfied thirst for inspiration. However, Andrew Bevan's article, "Three's Company," in February 2011's issue caught my eye and held the potential to satisfy my craving for something new, something different, something worth reading .
Under the direction of three driven young women, a unique line encompassing "editorial, celebrity, and consumer appeal" was born:
LNA. Beginning with a 19 year old Lauren Alexander sewing dresses on her mother's sewing machine, the clothing line began to take shape once paths were crossed with April Leight. Immediately recognizing that each was wearing a men's T-shirt, the girls shared a liking for basics and began compiling samples. Ashley Glasson "hopped on board as business director," and the line quickly gained celebrity interest and appeal. The three girls were comparable to my ultimate fashion heros.
How did I not know about them? I needed to find out more, and fast. The corner of the article revealed a DIY directed by LNA to be found online. A 19 year old starting out on a sewing machine must have some extremely noteworthy ideas for at-home clothing design. I snapped the magazine closed and whipped out my laptop. After watching the video disappointment engrossed me...did I really just waste my time watching these girls rip a basic T-shirt with a razor blade? They couldn't share any of their grand designer ideas with young girls craving challenging tasks? Did they seriously just teach their audience how to put holes in fabric? Seriously?
I was insulted by their lack of creativity and simplemindedness that they bestowed upon viewers. Granted their line is unique by its "basic" feel, comparable to a scaled-back Alexander Wang collection, yet they took the definition of "basic" too far. Here is an audience of girls interested in fashion and consistently looking for fresh inspiration; here is LNA that did a DIY which most girls learned back in 6th grade when they ripped their own pair Abercrombie jeans. Despite the DIY being a waste of time, their website is worth skimming. Those looking for a new take on the generic black legging will not be disappointed.